Programs, Services, and Activities of The Helen Hayes Awards
Helen Hayes Awards programs and services are carefully integrated to build audiences, honor excellence, and educate youth – all in celebration of professional theatre in the Washington Metropolitan Area. While the organization takes center stage on one night each year, our work behind the scenes continues for 365 nights – and days.
BUILDING AUDIENCES
The Washington Audience Development Initiative
Multi-layered marketing, awareness, and advocacy campaigns to promote the breadth, scope, and importance of the Washington theatre profession.
www.helenhayes.org
The go-to online resource for what's playing onstage, featuring all Washington-area professional theatres and their neighborhoods, a searchable database of Helen Hayes Awards nominees and recipients, and information about The Helen Hayes Awards process, nominees, and programs.
The Helen Hayes Awards Theatre Guide
The most comprehensive resource of Washington theatre, this FREE handy year-long source book details complete seasons, festivals, readings, and special events. Listings include nearby restaurants, parking, and public transportation as well as theatre education opportunities and tons of information and resources for kids.Click Here to receive your 2009-2010 copy.
($4.00 postage charge for each copy requested)
TixCertificates
Gift certificates accepted at more than 40 theatres throughout the metropolitan area that encourage audiences to try new venues and productions and make it easy to give the gift of live theatre while letting the recipient choose what to see.Click here to learn more or purchase TixCertificates
Washington Theatre Collaborative Data Base
An initiative allowing Washington theatres to maximize resources, minimize duplication of effort, and communicate the breadth of their offerings to current and potential theatre- goers.
(in development)
Helen Hayes E-news
Helen Hayes Awards email newsletters geared specifically to targeted audiences regarding theatre and HHA news.
Discussion Forums
The Helen Hayes Awards conducts and moderates group conversations with various segments of the theatre community about issues pertinent to their work.
The $10 Ticket Club
A discount opportunity to fill seats that would otherwise remain empty.
(in development)
The Washington Theatre Radio Report
A radio feature to inform and entice those who rarely—or never— attend the theatre.
(in development)
HONORING EXCELLENCE
The Annual Presentation of The Helen Hayes Awards
Celebrating extraordinary achievement in Washington professional theatre, this event brings the Washington theatre community together with audiences, supporters, and some of the most notable leaders in American Theatre to celebrate their combined accomplishments and draw regional and national attention to the nation's second most prolific theatre town.The Canadian/Washington Theatre Partnership
A unique collaboration born out of the Canadian Embassy's high esteem for the excellence of Washington theatre, this annual cultural exchange offers Washington area Artistic Directors the opportunity to explore Canada's innovative theatrical offerings during a week-long residency.
EDUCATING YOUTH
The Washington Theatre Legacy Project
Since 1994, this landmark education program has introduced 30,000 public school students and Boys and Girls Clubs children to the magic of live theatre, demonstrating to them how theatre can enrich their lives and help them realize their own goals. Classroom visits, theatre tickets, bus transportation, teacher training, and resource materials are provided free-of-charge with all theatre tickets purchased from Washington theatres.Click here for more information
Helen Hayes Awards Internships
A program for college and graduate level students to engage in a broad spectrum of practical experiences and professional opportunities to enhance their classroom education.Click here to let us know you are interested in a Helen Hayes Awards Internship
DoublePlay
An initiative to encourage family theatre attendance by offering Legacy Project students and their families two-for-one ticket discounts at participating theatres.
(in development)
COMMUNICATION AND REPRESENTATION
Discussions Forums
Regular moderated group conversations with members of the theatre community about issues pertinent to their work.
Helen Hayes Enews
Regular email newsletters geared specifically to targeted audiences regarding theatre and HHA news and information specific to their interests.